Choosing a Business Email Address
Pick the right format
If you’re currently using Gmail, Yahoo or another email account for your business email address, then we need you to stop, pin your ears back and listen in.
It’s time to bring your business email address into the 21st century and get yourself a custom domain name for your business.
Email is easily the chief method of communication for most businesses nowadays. Quotes, information, attachments, and conversations are all shared via email, between colleagues, business partners, contacts and new customers.
It makes sense, then, to have an email address that represents your brand and company, that’s easy to remember and share.
Domain Names
The first part of your business email address is to choose the domain name. This is what you’d use for your website (if you have one), as well as your email address.
Depending on availability, it makes sense to choose something that matches your business name:
- Dave’s roofing business could be www.davesroofing.co.uk for example, or www.davetheroofer.co.uk
- Kelly’s accounting firm could be www.kellysaccounting.co.uk for example, or www.kellyaccountant.co.uk
Alternatively, if you’re lucky enough to find something available, you could choose something that matched your industry and location:
- www.rooferlondon.co.uk
- www.accountingliverpool.co.uk
Either way, you want the domain to be something that is recognisable, not too long, and relevant to your business.
Email Addresses
Once you have the domain you want, you can set up your business email address. Keeping it short and simple will make it much easier for people to remember and use .
Consider davetheroofer@yahoo.co.uk vs sales@davetheroofer.co.uk – one looks much more professional and recognisable than the other, right?
Website
You don’t need to have a website to have your own business email address. But if you have the time, knowledge, budget and desire, you can also create a website for your business.